Using Social Media to amplify your message is a proven frugal marketing technique. Creating quality content has been a critical success factor for marketing teams in the last decade. The exponential growth [...] Read More
When marketing budgets are tight, frugal marketing ideas rule. Building a brand is an expensive business. It can take years to develop a loyal customer base. To do so, companies need to ensure they are [...] Read More
Steve Jobs Top Quotes Here are the top 25 quotes by Steve Jobs, an American icon and legend responsible for redefining several fields in his lifetime. Jobs is the creator of Macintosh and the founder [...] Read More
Top Clayton Christensen Quotes Here is a compilation of the top Clayton Christensen Quotes. Christensen is a professor at Harvard Business School, founder of many enterprises, and a renowned management [...] Read More
Simon Sinek Top Quotes Simon Sinek is an author and leadership guru famous for his Ted Talk on "Why" and his book "Start with Why." Simon teaches leaders and organizations how to inspire people. He has [...] Read More
Top Quotes by Peter Drucker: Peter Drucker is a management icon, and his concepts, theories, and ideas have powered management thought for several decades. Drucker authored several books, and many of [...] Read More
Reid Hoffman quotes inspire and motivate. Reid Hoffman is a Silicon Valley icon. Given his success as an entrepreneur, as a venture capitalist, and as a best-selling author, Reid Hoffman quotes are well [...] Read More
Many startup founders tend to cut the marketing budget in a crisis. A crisis like the recent Covid-19 pandemic creates new and unexpected challenges for businesses. To conserve cash and survive the downturn, [...] Read More
Here is the definitive guide to Product Management Software Tools - a compilation of over 50 tools and software for product managers. Product managers rely on software to get their job done. From capturing [...] Read More
Changing strategy during a crisis such as a severe recession or crisis is a temptation few corporate strategists and CXOs can resist. Any black swan event is a cataclysmic experience, and to survive [...] Read More
Jim Collins flipped the switch on traditional leadership traits in his book, Good to Great, with his concept of Level 5 leadership. After analyzing more than 1,400 companies over four decades, he focused [...] Read More
Al Ries and Jack Trout wrote Positioning: The Battle for Your Mind more than 20 years ago, but the concepts hold true today when reaching target customers in a crowded marketplace. Positioning is an [...] Read More
Addressing Bias in Artificial Intelligence is a non-trivial matter. Human biases exist in many aspects of life. There are times when personal beliefs stand in the way of making a rational decision, or [...] Read More
AI in healthcare is making rapid strides. Artificial Intelligence (AI) has come a long way since the turn of the Millennium and accelerated exponentially in the last decade. Several factors have augmented [...] Read More
AI in financial services is emerging as a transformational technology, even though several hurdles remain for artificial intelligence to flourish in the BFSI (Banking, Financial Services, and Insurance) [...] Read More
Demystifying artificial intelligence for a business audience is not easy. It is fair to say that the world of business is overloaded with hype and buzz words like artificial intelligence (AI), machine [...] Read More
Let’s explore technology acquisition options for non-technology companies, which, however, are reliant on technology for transactions, operations, and functional enablement. Today, as the saying goes, [...] Read More
Here is the ultimate list of product management courses. Given that product management is an evolving discipline, and product managers come from a variety of educational backgrounds and experience, enhancing [...] Read More
Product Technical Debt is something no product manager wants to talk about. The reason is that product technical debt is not sexy and does not include cool features. The fact is no one, except the [...] Read More
Operational risks span every aspect of the enterprise and operational risk management (ORM) is a vital function to identify, quantify, strategize, and act to avoid, mitigate, and control risks. Operational [...] Read More
Here is a simple startup survival plan that is easy to understand and quick to implement. Being honest to yourself is probably the biggest hurdle. Humble Up Ask yourself is your venture truly viable [...] Read More
Scrum Model The Scrum Model is a framework for agile project management that focuses on teamwork, accountability, and iterative progress toward a well-defined goal. It is one of the most popular and [...] Read More
Name: Sheila Lirio Marcelo Current Position: Founder and Former CEO of Care.com Education: Bachelor’s degree in Economics from Mount Holyoke College. Master of Business Administration and [...] Read More
Top KPIs for COOs 1.Operational Efficiency Ratio: Measures the efficiency of the company's operations in producing goods or services. 2.Cost Reduction Percentage: The percentage reduction in operating [...] Read More
Three Horizons of Growth Framework The Three Horizons of Growth framework is a strategic model that helps organizations manage their current success while simultaneously exploring future opportunities. [...] Read More
Hustle Smarter, Not Harder: The Entrepreneur's Guide to Work-Life Harmony ⚖️✨ As an entrepreneur, the lines between work and life can easily blur, leading to burnout and neglecting personal well-being. [...] Read More
Name: Debra L. Reed-Klages Position: Former CEO and Chairman of Sempra Energy Education: Bachelor of Arts degree in Civil Engineering from the University of Southern California. Career Highlights: [...] Read More
Name: Sara Treleaven Blakely Current Position: Founder and CEO of Spanx, Inc. Education: Bachelor of Arts degree in Communications from Florida State University. Career Highlights: Founding [...] Read More
Name: Safra A. Catz Current Position: CEO of Oracle Corporation Education: Bachelor's degree from the Wharton School of the University of Pennsylvania. Juris Doctor from the University of [...] Read More
Factor Analysis of Information Risk Model The Factor Analysis of Information Risk (FAIR) model is a pioneering and widely recognized framework for understanding, analyzing, and quantifying information [...] Read More
Six Sigma Methodology The Six Sigma Methodology is a data-driven, customer-focused, and result-oriented approach to process improvement and quality management. Introduced by Bill Smith, a senior engineer [...] Read More
Disruptive Innovation Model The Disruptive Innovation Model is a theory that explains how simpler, more convenient, and often cheaper products or services initially targeting a small, overlooked customer [...] Read More
Name: Mary N. Dillon Position: Former CEO of Ulta Beauty Education: Bachelor of Arts in Marketing and Asian Studies from the University of Illinois at Chicago. Career Highlights: Transformational [...] Read More
NIST Cybersecurity Framework The NIST Cybersecurity Framework (CSF) is a policy framework of computer security guidance for how private sector organizations in the United States can assess and improve [...] Read More
Innovators Dilemma The Innovator's Dilemma is a seminal concept in the field of business strategy and innovation management, introduced by Harvard Business School professor Clayton M. Christensen in [...] Read More
Management by Objectives (MBOs) breaks down big picture goals into manageable chunks for employees and provides a tool for measuring performance against these goals. The concept of MBOs was first popularized [...] Read More
Kano Model The Kano Model is a theoretical framework used to categorize customer preferences into distinct categories. Developed in the 1980s by Professor Noriaki Kano, it presents a unique perspective [...] Read More
PCCI Standard The Payment Card Industry Data Security Standard (PCI DSS) is a set of security standards designed to ensure that all companies that accept, process, store, or transmit credit card information [...] Read More